# GHT social replacements

Prepared September 7, 2026. Creative review only. No final videos rendered, accounts connected, or posts scheduled.

Three replacement stories, twelve platform-specific caption drafts. Existing GHT branding remains the baseline pending approval of any rebrand.


## Raven

Show the craft in one interaction. The bird and the send action carry the story.

**Cover:** A message. A little personality.

**Length:** 18 seconds. **Status label:** Development preview

### Shot sequence

- **0–3s — Watch the send button.** Open on a tightly framed composer with fictional text. The pointer is already at Send.

- **3–9s — A message takes flight.** Play the actual bird animation in real time. Reframe the source so the complete flight stays visible. No page scrolling.

- **9–14s — The small details matter.** Replay the strongest wing movement once in slow motion. Keep the app preview label readable.

- **14–18s — Inside Raven** Hold on a clean final frame with the GHT logo and ght.network. Small persistent label: Development preview.

### Optional narration

We gave the send button a little personality. This Raven preview turns a simple interaction into a small moment worth watching. Here is the animation we have been working on.

### Production notes

Use the real bird animation from the clean preview source. Remove browser navigation and preview controls from the composition. Use fictional composer text. Do not imply that this preview sends real mail. Avoid synthetic narration in Connor’s voice.

### Facebook

We gave the send button a little personality. This Raven development preview turns a simple interaction into a small moment worth watching. Here is the animation we have been working on.

More of what we are building: https://ght.network

### Instagram

We gave the send button a little personality. A closer look at the animation in our Raven development preview.

Which detail would you like to see next?

#SoftwareDesign #InteractionDesign #GlassHouseTechnologies

### X

We gave the send button a little personality. A closer look at the animation in our Raven development preview. https://ght.network

### TikTok

Watch the send button. A little personality in our Raven development preview. #InteractionDesign #SoftwareDesign


## Project planner

Make the practical value obvious: customers can describe a job before the first call.

**Cover:** Plan the work. See the estimate.

**Length:** 24 seconds. **Status label:** Planning estimate

### Shot sequence

- **0–3s — What goes into your network quote?** Show three large editorial labels: Location. Equipment. Scope. Cut directly into the real planner.

- **3–8s — Start with the location.** Tight capture of the location step. Use an explicitly labeled example, with no customer information.

- **8–14s — Add what the building needs.** Show one field changing at a time: data drops, Wi-Fi access points, cameras. Overlay simple readable counts only.

- **14–20s — See a planning estimate.** Capture the current working result and equipment list. Use only its actual calculated amount; label Example project and Planning estimate.

- **20–24s — Start at ght.network/estimate** Clean end card. Readable qualifier: Final scope and pricing follow site review.

### Optional narration

What goes into your network quote? Start with the location, then the equipment your building needs. Our planner brings those choices into a planning estimate. We review the site and scope before anything becomes a fixed quote.

### Production notes

Record a clean example in the current public planner. Verify the result before recording. Never invent an estimate or imply fixed pricing. Keep the video to three meaningful inputs and the result. No long typing or waiting sequences.

### Facebook

Planning a new network, Wi-Fi, or camera project? Start with the location and equipment your building needs. Our planner gives you a planning estimate so we have something concrete to discuss. Final scope and pricing follow site review.

Try it: https://ght.network/estimate

### Instagram

Location, equipment, and scope all affect the job. Our project planner helps you work through those choices before the first call.

Try ght.network/estimate. This is a planning estimate; final scope and pricing follow site review.

#BusinessTechnology #NetworkInfrastructure

### X

Plan your network, Wi-Fi, or camera project before the first call. Start with location and equipment, then see a planning estimate. Final scope and pricing follow site review. https://ght.network/estimate

### TikTok

What goes into your network quote? Start with location and equipment. Try ght.network/estimate. Planning estimate only; final scope and pricing follow site review. #BusinessTechnology #Networking


## Lattice

Explain the project breakdown using a controlled demonstration, without exposing internal project status.

**Cover:** See what comes next.

**Length:** 21 seconds. **Status label:** Development preview

### Shot sequence

- **0–4s — A project name doesn’t tell you what’s left.** Editorial title card. One large line labeled Office network. Persistent Example project label.

- **4–10s — Break it into useful parts.** Reveal three sample tasks: Site walk. Equipment plan. Installation. Capture an isolated sample project, not the company portfolio.

- **10–16s — Open the detail.** Close-up of one sample task expanding to its notes and next action. Show only currently functioning behavior.

- **16–21s — Lattice · Work in progress** Return to the three-part breakdown. Close with Development preview and ght.network.

### Optional narration

A project name does not tell you what is left. We are building Lattice to show the smaller pieces, the details inside them, and what needs attention next. This is a look at the development work.

### Production notes

Create an isolated sample project for capture. Keep the internal portfolio sidebar out of frame. Do not show staff names, imported status percentages, internal notes, or a launch promise. Do not show automatic progress updates unless verified in the current build.

### Facebook

A project name does not tell you what is left. We are building Lattice to show the smaller pieces, the details inside them, and what needs attention next. This is a development preview using a sample project.

More on the idea: https://ght.network/insights/lattice-see-the-work-inside-the-project

### Instagram

A project name does not tell you what is left. Lattice is our work on making the smaller pieces easier to see and follow.

Development preview. Sample project shown.

#ProjectPlanning #SoftwareDevelopment #GlassHouseTechnologies

### X

A project name does not tell you what is left. We are building Lattice to make the smaller pieces, task details, and next steps easier to see. Development preview; sample project shown. https://ght.network

### TikTok

A project name does not tell you what is left. A look inside Lattice, using a sample project. Development preview. #ProjectPlanning #BuildingSoftware


## Editing and release workflow

Editing recommendation: CapCut for the short vertical cuts and captions. Adobe Express is an alternative for simple branded covers and resizing. These are proposed tools, not connected services.
Publishing recommendation: Buffer, with a separate destination entry for Facebook, Instagram, X, and TikTok. Its free plan supports three channels, so four channels require a paid plan or one channel handled natively. Confirm the live plan and checkout before any purchase.
Use an original or properly licensed sound bed cleared for commercial use on all four platforms. Export a clean master without another platform’s watermark. The spoken scripts are optional; the on-screen story must still make sense muted. No voice cloning.
Production target: 1080 × 1920, 9:16, 30 fps, H.264 MP4. These are our proposed delivery settings, not a statement of every platform’s maximum limits. Create matching cover art; keep the headline central enough to survive grid crops. For Facebook/Instagram feed companions, prepare separate 4:5 layouts.
Keep essential text away from the top, bottom, and right-side platform controls. Confirm in each actual upload preview. Use short captions in large type with strong contrast and correct any automatic transcription.
Release order: planner first for useful customer value, Raven next for personality, Lattice last as a development story. Choose actual dates after the cuts and account access are ready. No schedule has been created.
Before posting: review each final export on a phone, watch the entire clip with sound and muted, confirm the cover crop and destination account, and verify the links. After posting: open every live permalink, play the uploaded copy, and record success or failure per destination. A queue status alone is insufficient.
Instagram was at sign-in in the audit. X and TikTok account access remain unverified. The GHT Publisher design preview has no active publishing connections.
After replacement posts are verified, decide whether to archive the old Facebook posts. Do not delete or overwrite them as part of this draft review.


## Sources checked September 7, 2026

- [CapCut caption tools](https://www.capcut.com/help/how-to-recognise-subtitles)

- [Adobe Express resizing](https://helpx.adobe.com/express/web/video-creation-and-editing/edit-videos/resize-videos.html)

- [Buffer publishing destinations](https://buffer.com/publish)

- [Buffer plans](https://buffer.com/pricing)

- [Buffer notification publishing limitations](https://support.buffer.com/en-us/articles/using-notification-publishing-gvZQiMxVa2)

- [Live project planner](https://ght.network/estimate)

- [Lattice article](https://ght.network/insights/lattice-see-the-work-inside-the-project)